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Vision turns loss into legacy

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Williams Engineering’s roots lay in a strong family culture. The Company had grown through generations to be defined by the unique bond that exists within the employee group and between staff and clients. In little more than a year, a pair of personal tragedies shook the Company to its core; forcing both a conformation of basic strengths and an analysis of how to move forward. Vision was part of a mission to re-evaluate and re-establish the unique selling points of William Engineering. The logo, the look and the theme we evolved were intended as much for internal affirmation as external promotion. Together with the inherent strengths of the Williams Engineering culture, our take on it empowered the company to enter a new incarnation with motivation and confidence.